business development |
The business model & its opportunities (2 page adobe pdf document) This document gives an introduction to the concept of the center and the services that it provides. It addresses the market opportunity that exists in certain markets, and outlines 6 key business units that could be combined in the center to create a unique revenue opportunity, as well as a unique social contribution to a developing community. Outline for business plan & exec summary (2 page adobe pdf document) This is a simple table of contents (with descriptions) that will show you what a good business plan should include, ranging from market analyses, competition, financial analysis, legal disclosure, team profiles and more. Fundraising presentation (12 slide powerpoint presentation) This slide-show will enable you to summarize your business plan by presenting a short but effective presentation to potential investors outlining the concept and the opportunity and risk/return. You will need to edit this to enter your own information and particular blend of the model. Full financial model for 8 years (excel spreadsheet) Developed over 4 years, this excel financial model is a sophisticated tool which allows any investor to understand potential revenues, capital costs, and ongoing expenditures. It includes the depreciation and amortization of capital assets and gives a summary of the net present value of the company as well as an internal rate of return. You can easily change the assumptions to meet your own market variables. |
| site selection | Brief for real
estate agents (1 page adobe pdf document) This document outlines the key issues that you need to be aware of in selecting an appropriate location. It covers the rough size you may need, the public/private access routes that are required to serve the business, and key issues such as parking, branding, and service delivery. Onsite Visit (onsite visit for three days) You may have been able to select a number of potential locations but are not sure which one is going to be the best. They all have advantages and disadvantages. If you’d like a busy team member to visit those sites and advise you on which one will suit you best, you can arrange for us to visit. |
| building design |
Schematic
Layout for your site (adobe illustrator layout of floors) You can provide us with the basic building layout that you have decided on, and we will create a schematic design of how the rooms could be laid out to suit the kinds of business considerations and operations concerns that are key to think about when planning the space. This is a crucial document that can save significant money in post-launch construction alterations. Description of room sizes and uses (adobe pdf document) This document lists all the spaces that you need to consider incorporating into your building and would be an excellent input to any architectural firm that you have engaged to do the final designs. It lists all the possible spaces you may need, including technical, electrical and storage space, gives rough dimensions, and even suggests which should be next to which and why. |
| finance | Comprehensive list of
capital costs (excel sheet) From satellite or fiber connectivity, to customer pcs, to VOIP terminals, to aircon, to licenses, to septic tanks, to generators and even curtains, blinds and cleaning equipment – this is a crucial list of all the items that you could possibly need in a large center. We include a very rough estimate of current internet pricing, to which you must add duties and transport. Basic revenue model for a cybercafe (excel sheet) This basic excel document consists of revenue worksheet, profit/loss worksheet, recurring expenditures and capital setup costs, as well as depreciation, for a cybercafé ONLY. As a core part of your business, this is a good tool to help you assess potential revenues and present to investors. Overview and description of recurring expenditures (adobe pdf document) A large technology center has many and varied hidden operating costs. This document goes over every cost in detail and explains what they are and roughly how much you can expect to spend each month. Local variations will need to be taken into consideration. |
| technical | Network diagrams & architecture (ms visio diagram) Designing the infrastructure for the building is key if you want a trouble-free and low-maintenance architecture. Four years or research and development in Accra has taken into consideration new business units like dialup and remote wifi gateways, as well as voip. Virus protection and network security from hackers is also key to the design, as well as flexible and effective bandwidth management. Inventory of software and services (adobe pdf document) In addition to the design of the network, it’s key to have a comprehensive list of all the software and services that need to be running. You may not require all of these, but it is helpful to understand the potential of your business, as well as the challenges in terms of the technical resources you may need to support the installation. Backups, databases, virii protection, session services etc. Installation & training (2 senior technical personnel, 2 weeks at your location) Although you will need your own capabilities to install, maintain and train your own staff, it can rapidly speed up the process by having our experts come to your facility, check your installs and give some basic training on how to maintain the integrity of your systems and ensure a 100% uptime at your center. |
| human resources |
Org chart & Job
descriptions
(adobe pdf document) Crucial to understanding how many people are needed to run a center and what skills they may require, this chart and associated description will give you a comprehensive understanding of the team you will need to attract and hire. Job ads (adobe illustrator document) A series of ads that outline the kind of job you are advertising, the skills required and how to apply. Easy to transform for your own environment. Customer Service training manual (adobe pdf document) A crucial document… this manual has been developed and refined over the last four years and acts as the key asset that you will have to protect your business against competition. Included is an overview of customer scenarios and how to handle them, and explanation of the business, a technical cheat sheet for employees and finally a test. This amounts to a week of training for new employees and is indispensable. Employee Handbook (adobe pdf document) A large document that outlines the rights and privileges of employees. Performance Review Forms (adobe pdf document) Essential four page form that will be used for assessments of employees once a year and is a active part of successful management to assist employees and managers improve their performance. |
| operations | Technical
Operations Manual (adobe pdf document) An extensive folder that lists all the ongoing operations of the technical department and what is required of them to keep the center up and running. There are daily/weekly/monthly tasks listed, troubleshooting guides, and an emergency plan in the event of any hardware failure. This document also serves as a great training document for your technical team and provides a blueprint in case key personnel leave. Financial Operations Manual (adobe pdf document) In a complex environment with multiple revenue streams it’s critical that the right checks and balances are in place to minimize loss. Software options are outlined, forms are provided, procedures analysed to maximize your cash revenues and reports. General Operations Manual (adobe pdf document) From painting, to hiring, to cleaning, this guide covers all the mundane but crucial aspects to creating a clean and welcoming environment for your visitors. |
| software | Cybercafé software
(busycafe)
(.exe installation cd) A unique software that is designed from the ground up and built in Ghana… allows users to have a pre-paid account with your facility, ensures accurate tracking of usage, and reduces the number of personnel handling cash and required to serve/monitor customers. Fully customizable to your own branding, as well as able to present ongoing advertising messages. Comes with extensive reporting that allows finance department to check cash taken and deposited, as well as customer usage. Dialup Software (busy@home) (.exe installation cd) Want to let people dialin to the center from home using their same account IDs and passwords they’ve setup to surf at the café? This software allows you to do that, as long as you can get the phone lines from your local PST. Tracking allows you to see usage for the day/month, top users, simultaneous use and month to date. Wi-Fi gateway (busyspot) (.exe installation cd) Want to further project your presence in the city? Do so by launching your own wifi hotspots. This will enable you to extend the branding of your center, as well as open up additional retail outlets for users to add credit to their accounts. Build clever marketing partnerships with hotels, restaurants airports and more… |
| training & consulting |
visits
of your managers to our center (one week minimum per person) Nothing will train your team faster than them seeing the operations in practice. We encourage you to arrange a number of packages whereby your senior managers are sent to Accra for training in their respective departments. Visits of our managers to your center (one week minimum per person) If required, we can send senior managers and experts from our facility to yours to help train the new staff, or to provide ongoing support and training. Board-level consultation meetings (one day visits) Key strategic meetings between busy board members about strategy, financing, site selection and more can be arranged. |
| affiliation | Affiliation program
As part of this program, you will automatically be regarded as a BusyInternet affiliate. There is a minimum package of services that we provide that will not only help you launch the center more quickly and for less money, but will ensure that the concept and strategy is sound and that your revenue projections and costs are accurate. As the most successful center in Africa, having our support and involvement will add significant value to your business proposition and will enable you to approach investors with more confidence. Busyinternet branding At some point it can be discussed as to whether you would like to be branded as a busyinternet center, and use that name. For some partners they prefer their own branding. Others see value in leveraging the brand. If this is the case, you will be required to take all the documents and services listed in this brochure as well as negotiate some kind of ongoing project support and strategic involvement. |